SA Consumers

Jun 02 2010
Retail Wrap >>

  • There are 5.3 million internet users in South Africa, up 15% on last year. For the first time, more than 1 in 10 South Aficans are online. (World Wide Worx, Jan 2010) 
  • 77% of South Africans with internet access are shopping online. The most frequent purchases are music, movies and airline tickets (www.southafrica.info, 24 March 2010)
  • 60% of urban cellular users in SA have phones that can browse the Internet. However only 21% report that they use this form of mobile Internet access. (The Mobile Internet in South Africa 2010)
  • There are more than 400 million Facebook users worldwide. 2.5 million of them are from South Africa. (facebook.com, www.nickburcher.com)
  • Twitter has over 100 million registered users, although only 15 million are active. 55,000 of those active users are from South Africa. (http://bit.ly/aBpeVX, http://bit.ly/cz0I5W).

Source: www.eighty20.co.za, May 2010

 

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